The honest answer? It’s going to depend on how you’re going to use artificial intelligence.
My take is that AI writing tools and AI agents like ChatGPT are not meant to do the writing for you; they’re designed to assist you or draft a broad idea that can be used as a source of inspiration.
Over the last 12 months, I tested dozens of AI writers and found the output mediocre.
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As a non-native English speaker, blogging in English, I use AI as a writing aid to:
- Conducting faster research
- Finding inspiration in relevant topics
- Finding additional keywords to support my KGR strategy
- Overcome writer’s block
- Rewrite some of my sentences (I use Apple Intelligence)
My experience with AI writing tools gives me mixed feelings. The majority of the content output is rather thin, soulless, and cannot replicate the emotional human touch or creativity provided by real writers.
But AI is here to stay, and instead of denying it, you should implement it the right way.
The AI writing tools I use are:
- Apple Intelligence (rewriting sentences and paragraphs)
- ChatGPT, for general, broad research and inspiration
- Claude AI, for academic research
- Perplexity, for fact-checking and bookmarking sources
- Koala Writer
The only reason I mention Koala AI is because they’re great for niche bloggers and make it a lot easier for specific content, outlines, and creative writing.
99% of the time, you’re good with the free AI agents and tools provided, but if you look for something mature and dedicated, then Koala Writer is my go-to and a recommendation for starting bloggers.
How I Use AI To Improve My Content
AI can improve the way you work, but it isn’t going to replace your writing. After doing some random tests, I realized that I should use those AI-powered tools to improve my workflow and efficiency.
Here’s how to use AI daily, especially for niche blogging and content marketing:
- Additional keyword research (longtail keywords)
- Find reliable sources for inspiration
- Composing my outlines
- Rewrite paragraphs when I am stuck or can’t find the right words
- Finding the right tone of voice, using the right prompts
- Assisting me in drafting FAQs for specific blog posts
It’s a timesaver. With AI, I can start drafting multiple blog posts and swap between them when I have a lightbulb moment.
I found the ideation phase easier than before. AI made it simple to find new content ideas within your niche.
Final Word
AI to write content is great when you approach it as a writing assistant or aid. Not to do the work for you.
Fact-checking is often wrong, so be careful when you’re simply copying and pasting content from ChatGPT.
They can’t write an entire blog post without heavy editing and alterations, and I don’t think they can replace human writers (for now).
I have to admit that Apple Intelligence made it easier for me.
Just remember that you’re supposed to write for people and not for search engines.
Once you prioritize that, you’re able to achieve better results and attract an audience who can resonate with your content.
